Sponsor Doc: What’s With Those Millennials?

“I feel like the millennial generation is wreaking havoc on my events! Many of my sponsors want to know what we are doing to attract them. I’m not sure what I need to produce that will appeal to them or even how to market to them. They seem so difficult to “manage” as a demographic group. Any ideas for me?” … Read More

Denver Century Ride receives “Best of Competitor” for the third year in a row!

  Creative Strategies Group is thrilled to announce that the CSG produced cycling event, the Coldwell Banker Denver Century Ride, has been voted the 2015 “Best Cycling Event” for the Mountain West as voted by Competitor Magazine readers for now the third year! Every year, Competitor asks their online readers and social media followers from around the country to nominate … Read More

Creative Strategies Group Announces to Represent the Triple Bypass Ride

The Triple Bypass Ride has selected Creative Strategies Group (CSG) as their exclusive sponsorship representation and marketing agency beginning with the 2016 ride taking place July 9 & 10, 2016 in Evergreen, CO and Avon, CO. The Triple Bypass Bicycle Ride, produced by Team Evergreen, is recognized as one of the premier endurance cycling events in the United States. Annually, … Read More

CSG’s President & CEO, Bruce Erley to be inducted into the IFEA Hall of Fame

We are excited to share today’s announcement from the International Festival & Events Association (IFEA) that CSG’s President & CEO, Bruce Erley is being inducted into the IFEA Hall of Fame!  Known as the association’s most prestigious honor, the IFEA Hall of Fame recognizes those outstanding individuals who, through their exceptional work and achievements, have made a significant contribution to … Read More

CSG featured in B:CIVIC’s State of the Arts in Denver blog series

As a Founding Board Member of B:CIVIC and as part of their efforts to recognize the incredible impact of local businesses collaborating with arts & culture organizations, Creative Strategies Group was featured and CSG’s Sally Croker and  Jeannie McFarland-Johnson shared with them stories of our involvement. “…Arts and culture events bring people together, spark their imaginations, invite creativity and personal expression.  At … Read More

Erley Gives Sponsorship Sales Tips in IEG Sponsorship Report

“Given the improving economy, we are going back to former sponsors we lost during the Great Recession between 2008 and 2010 to reacquaint them with the effectiveness of event marketing and our sponsorship properties. We are making a point to “learn” our prospective sponsors’ business categories, better understand their marketing and communications objectives and best practices and address those in our pitches. Social media activation has become … Read More

Denver Century Ride Voted “Best of Competitor”

Creative Strategies Group is thrilled to announce that the CSG produced cycling event, the Coldwell Banker Denver Century Ride, has been voted the 2014 “Best Cycling Event” for the Mountain West by Competitor Magazine. Every year, Competitor asks their online readers and social media followers from around the country to nominate their favorite races, specialty shops, clubs, charity programs, coaches, … Read More

CSG Takes Home Eight Pinnacle Awards for 2014

The International Festivals & Events Association (IFEA) paid tribute to Creative Strategies Group on September 29, 2014 during the IFEA/Haas & Wilkerson Pinnacle Awards Ceremony held at the IFEA’s 59th Annual Convention & Expo, presented by Haas & Wilkerson Insurance, in Kansas City, Missouri, Sept 29 – Oct 1, 2014, where they were presented with eight awards in the prestigious … Read More

Tri for the Cure Inspiration

Creative Strategies Group is proud to share this inspiring story from one of our incredible events, Tri for the Cure Tri for a Cure is a sprint-distance women’s triathlon that supports Bright Pink, a nonprofit organization that educates women about the importance of early detection of breast cancer and ovarian cancer through a proactive healthy lifestyle. The Tri for the … Read More