2018 International Snow Sculpture Championships

Sponsorship Opportunities

ISSC Toyota

Sculpting Week: January 21st – 25th
Viewing Week: January 26th – 30th

Breckenridge, CO

A Winter Wonderland

At 32 degrees Fahrenheit, water becomes snow.Many relate snow to the popular winter sports of skiing and snowboarding, but the International Snow Sculpture Championships (ISSC) in beautiful Breckenridge, Colorado, use this medium for an entirely different competition. Just as Mother Nature transforms the elements for the winter, each January, 14 teams from around the world transform 12 foot high, 20-ton blocks of snow into intricate works of beauty.

The result of their 65 hours of scraping, chiseling and shaping is an almost surreal surrounding of huge frozen sculptures set against the back drop of the Rocky Mountains.The process of curving these blocks of snow and the resulting masterpieces draws more than 40,000 spectators plus regional and national press to the quaint Victorian town of Breckenridge. For more than 25 years, the Breckenridge Tourism Office, the destination marketing organization for Breckenridge, CO has produced the International Snow Sculpture Championships to entertain and delight for their international and national guests as well as create a broad interest and appeal across the Front Range and Western Slope.

Let It Snow!

A new format for 2018’s event will bring a slight change to the ISSC and eliminate the traditional second “viewing” week. Teams will begin sculpting on Monday, January 22nd, and finish on Friday, January 26th. Sculptures will then remain on display through the weekend until Monday, January 29th.

When the Championships begin on January 21st, 14 national-sculpture teams from such places at China, Ukraine, Mexico, Argentina, Mongolia, France, Germany and United States, use only hand tools to craft their art. The results are breathtaking. Come see the massive yet highly intricate snow sculptures that seem to defy gravity and exist for just one week.

Event Highlights

  • A signature event of the Breckenridge Tourism Office, in one of Colorado’s most popular and visited resort communities
  • The event annually draws 42,000+ people and is considered the premier winter event in the Colorado Rockies
  • Highly desirable attendee profile (55% male/45% female; 25% are 25to34 and 33% are 45+ years old; 63% are home owners and 72% earn over $51,000 annually and34% have a HH income of$100,000+; 59% of attendees stay in Breckenridge and visit the site multiple times throughout their stay
  • Well promoted with $40,000+ in paid and promotional advertising in media outlets in Metro Denver and Summit County, 58,000 unique visitors to the ISSC website, and 360,000 reached through social media with 61,600 engagements

2018 Sponsorship Levels

The 2018 International Snow Sculpture Championships offers a comprehensive sponsorship program designed to provide our partners with tangible rights and benefits that can be leveraged, along with the intangible value of association with this annual blue chip event, to meet their marketing, sales and communications objectives.

Presenting Sponsor (2)

These top-level sponsors will receive category exclusivity, universal marquee billing below-the-name recognition and a custom snow sculpture (e.g. “2018 International Snow Sculpture Championships presented by Toyota”).

Associate Sponsor (2)

These mid-level sponsors will receive Associate recognition, inclusion in print marketing and an(e.g. “2018 International Snow Sculpture Championships presented by Toyota in association with Associate Sponsor”).

Supporting Sponsor (6)

These lower-level sponsors will receive Supporting recognition in select event promotion and collateral materials, event signage, ice sculpture, onsite exhibit space and hospitality benefits.

Contributing Sponsor (8)

These entry-level sponsors will receive Contributing recognition in select event promotional materials, event signage, onsite exhibit space and hospitality benefits.

Event Website: www.gobreck.com


For more information, contact exclusive sponsorship representative:
Sally Croker

Director, Corporate Partnerships
(303) 558-8183