Remember those back to school days as a kid when the teacher had you write an essay titled “What I did this summer?” Well here at CSG we thought it would be fun to look back on our jam packed summer.
What We Did This Summer:
As always it was another busy season for us here at CSG starting with the Coldwell Banker Denver Century Ride and ending with the Cinch Jeans Rocky Mountain Showdown. In between we were busy with the Cherry Creek Arts Festival presented by Janus and the Colorado Fall Home Show. Additionally we spent our summer managing Colorado Lottery’s Event Promotion team at various events around the state of Colorado.
May: The Coldwell Banker Denver Century Ride presented by Rickenbaugh Cadillac Volvo and 99.5 The Mountain, now in its second year was a great success with nearly 1,500 cyclists. It once again started at INVESCO Field at Mile High (now Sports Authority Field) before heading up Lookout Mountain and then going down through Red Rocks and into Castle Pines before returning to the stadium. We have some exciting new changes for the 2012 ride that we can’t wait to share with you all!
July: After the Denver Century Ride it was time for us to turn to the 21st Annual Cherry Creek Arts Festival presented by Janus. One of the largest properties we represent , this year’s festival drew 360,000 attendees throughout the 3 day festival on July 4th weekend. There was something for all at the festivals with over 240 of the nation’s top visual artists and over 30 performing artists. In additional to the various artists the ever popular culinary row, art auction, festival nights and artivity avenue kept people busy!
September: Next came the Colorado Fall Home Show sponsored by Bellco Credit Union, held in Downtown Denver at the Colorado Convention Center. This event held in conjunction with the Colorado Garden & Home Show every February helps home owners discover any last minute projects ideas before winter welcomes us.
September: Wrapping up our summer events was the Cinch Jeans Rocky Mountain Showdown presented by Dr Pepper and King Soopers. This annual battle between the Colorado State University Rams and the University of Colorado Buffaloes was once again held at Sports Authority Field at Mile High. It was an action packed game with CU ultimately coming out out top. In addition to the game there was fun in game sponsor promotions and great representation outside the stadium!
As for the Colorado Lottery, we had a great time going from event to event with our promotion team! We startedwith the Colorado Lottery Fan Appreciation Day in April, with additional summer event promotions at Wild Wild West Fest, Country Jam, Olathe Corn Festival, A Taste of Colorado, finishing up just last week at the Chili & Frijoles in Pueblo, CO.
Now that the fall is approaching we are busy wrapping up sponsors for the Colorado Ballet and the 9NEWS Parade of Lights. Stay tuned for updates from those events as well!