News

Sponsor Doc: New technology to help sponsorship sales

  You mentioned in your last column that you have come across some new technology that might help in sponsorship sales. Can you share some of your discoveries? Over the just past year, we have come across several technologies that we are really excited about. The most useful ones are those that provide solutions to […]

2017 Denver Auto Show is coming soon!

The Denver Auto Show is coming soon! CSG is honored to represent the Denver Auto Show and their Charity Preview Party as the exclusive sponsorship agency for the Colorado Automobile Dealer’s Association! High profile sponsors for the 2017 Denver Auto Show include: AAA, Public Service Credit Union and Denver Post Media. The Denver Business Journal wrote […]

Sponsor Doc: What attendee information should I provide to potential sponsors and how do I get it?

We are pretty much wrapping up sponsorship sales for our summer event and seem to once again be a bit stuck in terms of revenue. I was close on bringing in a couple new sponsors, but they say they need more information about who is coming to our festival. What information should I provide and how should I […]

Sponsor Doc: What’s With Those Millennials?

“I feel like the millennial generation is wreaking havoc on my events! Many of my sponsors want to know what we are doing to attract them. I’m not sure what I need to produce that will appeal to them or even how to market to them. They seem so difficult to “manage” as a demographic […]

Denver Century Ride receives “Best of Competitor” for the third year in a row!

  Creative Strategies Group is thrilled to announce that the CSG produced cycling event, the Coldwell Banker Denver Century Ride, has been voted the 2015 “Best Cycling Event” for the Mountain West as voted by Competitor Magazine readers for now the third year! Every year, Competitor asks their online readers and social media followers from […]

Creative Strategies Group Announces to Represent the Triple Bypass Ride

The Triple Bypass Ride has selected Creative Strategies Group (CSG) as their exclusive sponsorship representation and marketing agency beginning with the 2016 ride taking place July 9 & 10, 2016 in Evergreen, CO and Avon, CO. The Triple Bypass Bicycle Ride, produced by Team Evergreen, is recognized as one of the premier endurance cycling events […]

CSG’s President & CEO, Bruce Erley’s career & achievements highlighted in the Broomfield Enterprise

Bruce Erley’s office mirrors his personality — colorful, creative. And its filled with memories… The events that add up to three decades of memories for Erley haven’t gone unnoticed outside of his office, either. Erley, a longtime Broomfield resident, on Monday will be inducted into the IFEA Hall of Fame during the its 60th annual […]

CSG’s President & CEO, Bruce Erley to be inducted into the IFEA Hall of Fame

We are excited to share today’s announcement from the International Festival & Events Association (IFEA) that CSG’s President & CEO, Bruce Erley is being inducted into the IFEA Hall of Fame!  Known as the association’s most prestigious honor, the IFEA Hall of Fame recognizes those outstanding individuals who, through their exceptional work and achievements, have […]

CSG featured in B:CIVIC’s State of the Arts in Denver blog series

As a Founding Board Member of B:CIVIC and as part of their efforts to recognize the incredible impact of local businesses collaborating with arts & culture organizations, Creative Strategies Group was featured and CSG’s Sally Croker and  Jeannie McFarland-Johnson shared with them stories of our involvement. “…Arts and culture events bring people together, spark their imaginations, invite […]